Commonly asked landing page and website questions

What should a landing page have?

There are a few critical pieces to a landing. Take a look courtesy of our friends from Hubspot on what a landing page needs to have, “A headline and (optional) sub-headline
A brief description of the what is being offered
At least one supporting image or short video
(Optional) supporting proof elements such as testimonials, customer logos, or security badges
Most importantly, a form on the landing page itself to capture information. If for some reason you can’t include a form on the landing page, use a large call-to-action (CTA) button to direct visitors to the next step.”

How many landing pages should a website have?

This is a commonly asked question. Studies have shown that “business websites with 10-15 landing pages tend to increase conversions by 55% over business websites with less than 10 landing pages. And those with more than 40 landing pages increase conversions by over 500%.” According to Wishpond.

Are landing pages bad for SEO?

Aside from optimizing for user action, Landing Pages can make it easier to track actions that visitors take and make neccessary updates based off of that marketing data. The real aim of a Landing Page is to optimize the user experience of a lead they visit your site for the first time with a compelling offer – sometimes an e-book, coupon code or a cut the line offer. This in itself is a good reason to apply them in SEO

Do you need a landing page for Google ads?

You do not need a landing page for google ads. But if you are taking your marketing seriously you need to implement a landing page for leads to land on after clicking on your ad. Think about it, after spending thousands of dollars on a google ad campaign if you lead visitors to a vague website page that is not concise leads will convert at a much lower rate. The answer is you do not need one but should have one.

How much does a landing page design cost?

How much does a landing page design cost?

Landing pages are the holy grail of lead gen efforts. From facebook to google ads these marketings efforts are what keep the leads flowing! Most businesses today rely heavily on online business and bringing in new clients through marketing. This is something that has drastically changed from 20 years ago.

Landing pages costs can vary and i will let the unbounce folks walk you through pricing. They say that, “As such, we’ve seen agencies charge anywhere from $200-2,000 per landing page depending on the complexity, time to build, and add ons.” Agencies and freelancers are where the pricing will really vary. An agency is more specialized and the quality of work is usually a bit better and is therefore reflected in their pricing. A freelancer from fivver for example will be able to do the work more cost effectively and sometimes the landing pages are built overseas as well. The support and assistance may not be as great but some folks swear by them.

At the end of the day a landing page is a key piece of your digital marketing arsenal. After lots of money is spent on running ads the least you can do is take the last step and have a dedicated place for visitors to convert. Do not let leads escape your funnel. Buy your professionally designed landing pages here.

Do you need hosting for a landing page?

Do you need hosting for a landing page?

What is hosting one might ask, I valid question that is!

Hosting allows space on a web server for a website to store its files. According to NameCheap, “When a hosting provider allocates space on a web server for a website to store its files, they are hosting a website. Web hosting makes the files that comprise a website (code, images, etc.) available for viewing online. Every website you’ve ever visited is hosted on a server. The amount of space allocated on a server to a website depends on the type of hosting. The main types of hosting are shared, dedicated, VPS and reseller. They are differentiated by the kind of technology used for the server, the level of management provided and the additional services on offer.”

A landing page is similar to a normal website in that it needs to store its files on a web server albeit a smaller amount. Hosting is crucial for the page load speed time and how optimized your landing page is. Make sure that you use a reputable hosting platform so that when a lead goes to your landing page your site loads quickly. This has a large impact on your overall SEO and google favoring your site. Make sure that the landing you do build is optimized in other ways as well. There cannot be too many videos or large files that bog down the landing page or else the landing page will be slowed down. That will only result in a worse user experience for potential leads who are coming through marketing ads that you are running. Make sure that the call to actions are prominent and come up above the fold of your landing page to attract customers to your site. Happy hunting!

How long does it take to design a landing page?

How long does it take to design a landing page?

A landing page may be a single page website or separate pages on a multi-page website. The goal of the landing page is to entice leads to fill out the form that a visitor fills out in order to access the service or product that is being sold. As mentioned on a later post, its purpose is to expound upon the benefits of your offer and encourage visitors to convert into leads. Landing pages are created for promoting or selling a product or service and should entice visitors to take an action – this action can be a call, email, form fill or more!

Compared to a website the landing page is much smaller is typically only one page where. a website is usually at a minimum 5 pages. Therefore, the discovery, content creation, and build takes less time than a full blown website. The web design time estimate ranges within 15-80 hours. Our designers are professionals of building the design and content and can create pages quicker than most. The time of landing page development starts from 20 hours. It can vary depending on the complexity of project but we typically turn the landing pages around in less than a business week. We offer free revisions as well to make sure that the landing page is exactly what you are looking for.

To get the juices flowing see some examples of landing pages here, “If you’re looking for interior design inspiration, there’s no shortage of ideas to be found online. In fact, a simple Google search shows there are nearly 5.2 billion pages to look at – talk about information overload! That’s why we’ve made it our mission to round up the best of the best: The greatest interior design websites online whether you’ve got a high budget or no budget, are planning to work with a designer or go it alone.”

How do you layout a landing page?

How do you layout a landing page?

The goal with a great landing page is to keep it simple. The more options you give to a lead the more chances there are for them to take unwanted steps. A good landing page will typically have minimalistic design with a clear call to action. The design should be attractive and instill confidence in the lead when they happen upon your landing page. Keep the content and the design relevant to the services and or product that you are offering.

A call to action is a next step that the lead should take after they land on the landing page. This can consist of a call, email, calendar schedule and form. The most common call to action is a form that gets emailed to your inbox. The color contrast is something that should be chosen wisely to make that call to action button pop out. Choose a large font to make it easy for leads to grasp what your landing page is all about. Also, make sure that the page load speed time is kept to a minimum. Keep in mind that most people searching are doing so through a mobile device. Make sure that it is mobile optimized.

A landing pages ultimate layout should consist of enough information to build curiosity but not enough to give the lead without having them take that next step. There is a fine balance that your landing page must walk. We strongly recommend having the form as that main call to action to attract leads to take the next step. Your landing page is oftentimes the first interaction that clients will have with the firm. Make sure that it is clean, simple and cuts right to the point. For help building the highest converting lead gen page give us a shout!

What are the 7 elements of interior design?

What are the 7 elements of interior design?

Interior design is a creative endeavor that works off of 7 elements. These elements are similar to rules and guide the interior designers. The interior design elements include space, line, forms, light, color, texture and pattern. The goal is to keep them balanced and create an aesthetically pleasing interior space. Space is sometimes constrained by the room but it is key to understand the spacial elements to fully utilize and design the room.

Lines form the basis of structural design and can form harmony, unity and contrast. Horizontal, vertical and dynamic lines can help to shape a room and guide the eye. Forms refer to the form of anything in the room that is three dimensional.

Light creates a natural source of energy and allows for everything else in the room to be visualized. Without light, all of the other elements would not be able to shine to their full potential.

Color is another extremely important element that interior designers
must master to become experts in the field. Color creates a mood, defines unity and can make the space feel larger or smaller then it really is.

One of the most overlooked elements is texture. Remember the last time you sat the on the velvet church pews? That creates a specific feeling and has the ability to bring a unique dimension to the room. Texture can give the space a feeling of depth. Paired with color, pattern has a similar use to texture in that it can increase the aesthetics of the room.

The landing page comes into play by allowing your unique interior design skills to effect more customers. Lead gen pages allow you to convert leads at a higher rate. We are here to help with any and all needs.

Contact us for your interior design landing pages!

One page interior design website

One page interior design website

Websites are the bread and butter of the companies online presence. People will take a look at the website and determine whether they would like to purchase those home care and interior design services or not. Although most business may think that there business is purely referral and word of mouth however, in 2019 business is generated through online methods.

Online digital marketing mainly through google ads and facebook ads are done through pay per click methods. Each click of an ad will bring a potential client to your website. The most efficient and effective way to convert the lead into a client is through a landing page. Landing pages with high end content, design and secure hosting have the highest chance of bringing in a higher percentage of visitors.

What is a landing page and how does it work?

What is a landing page and how does it work?

A landing page is an online page that has an end goal of converting visitors into clients or leads. The main difference between a website and a landing page is that they
typically have a form that allows you to capture a visitor’s information. The other main difference lies in that its sole goal is to convert visitors into leads whereas a home page has more than one goal. At the end of the day an interior design landing page or one page furniture website will have a form on it and doesn’t include much else.

What is a landing page in website?

A landing page is the specific page where a visitor arrives on after clicking on an ad (i.e. google advertisement). A big mistake with marketing especially in the interior design space is leading traffic to a homepage. This leads to leads having a great chance of not converting because there is more to get lost in with other pages on the website. The main goal of the landing page is to provide a quality experience for visitors and driving conversions with a specific message that is tailored to each visitors need.

See here for what makes the best landing page.

Why do you need a landing page?

Once you take a deep dive into the world of online digital marketing you may come across a new term, landing pages. A landing page is a great way to drive traffic as well as improve upon your SEO, on top of building your brand. However, the main goal is to create an effective pay per click (PPC) campaign. When ads are directed to home pages it allows the visitor other options than converting as a lead on your site. The home page has extraneous information that allows visitors to explore other pages and info that is not pertinent. Landing pages lead customers to a specific service with in the interior design, home improvement and furniture industries.

A basic rule of thumb, make sure you have landing pages for all of your marketing ads , especially your PPC campaigns. Fortunately for you landing pages are not hard to build and are easy to maintain. We are here to help with content, hosting and design. Contact us now!

interior design landing pages inspiration and content

Interior Design Landing Pages Inspiration

Landing page design inspiration is huge for making sure you get the right clients to your site. Whether it be a google or facebook ad marketing strategy our team of designers are here to help! We build custom landing pages with content that are affordable for every business. One page websites with content are the key to the proper funnel to get customers to the ultimately purchasing your service. We build WordPress designed pages that are mobile optimized! We also do content and host these pages too.

The design on landing pages are key to their ultimate success. They must have clear call to actions that could include forms, call or email buttons. Examples of work with in the industry are hugely important in building confidence to perspective clients.

The design is also a crucial aspect of a landing page. A modern look and feel is crucial to get buy in. Our designers have experience doing thousands of sites and can custom build to your specifications. We are the design agency to fill your smaller needs to large quantities!