Do you need hosting for a landing page?
What is hosting one might ask, I valid question that is!
Hosting allows space on a web server for a website to store its files. According to NameCheap, “When a hosting provider allocates space on a web server for a website to store its files, they are hosting a website. Web hosting makes the files that comprise a website (code, images, etc.) available for viewing online. Every website you’ve ever visited is hosted on a server. The amount of space allocated on a server to a website depends on the type of hosting. The main types of hosting are shared, dedicated, VPS and reseller. They are differentiated by the kind of technology used for the server, the level of management provided and the additional services on offer.”
A landing page is similar to a normal website in that it needs to store its files on a web server albeit a smaller amount. Hosting is crucial for the page load speed time and how optimized your landing page is. Make sure that you use a reputable hosting platform so that when a lead goes to your landing page your site loads quickly. This has a large impact on your overall SEO and google favoring your site. Make sure that the landing you do build is optimized in other ways as well. There cannot be too many videos or large files that bog down the landing page or else the landing page will be slowed down. That will only result in a worse user experience for potential leads who are coming through marketing ads that you are running. Make sure that the call to actions are prominent and come up above the fold of your landing page to attract customers to your site. Happy hunting!